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Across 104 matches and more than 100 million bets, AI handled every stage of the pricing lifecycle – from ingesting data and creating the offering to managing liabilities and settling bets. The platform recorded zero downtime, delivered an operator trading margin of 18% and, during the final alone, processed more than one million unique bet combinations.
Kambi had set itself the ambitious target of delivering the entire tournament through AI. By the time Spain lifted the trophy, it had provided compelling evidence that automated trading could withstand the scale and intensity of sport’s biggest betting event while improving the experience offered to operators and their customers.
“The Fifa World Cup draws global attention in a way that no other sporting event can, and it was the best stress test of the technology we could have asked for,” says Oliver Lamb, SVP of trading at Kambi.
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Yahoo Finance has soured on prediction market Polymarket, closing a deal between the financial news platform and the event contract operator in less than a year after it began.
The two companies began collaborating in November 2025. As part of the deal, Polymarket provided data for a dedicated prediction market section on Yahoo Finance. The feature provided market-based probabilities of economic, political, and financial developments alongside Yahoo Finance content.
The Yahoo Finance prediction market section was taken out in April. The companies have now confirmed that the larger deal is also off, as reported by Bloomberg.
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Bettors had plenty of momentum after favorites dominated Week 1, but Sunday (Sept. 20) tilted back in the sportsbooks’ favor behind a wave of upsets. Several heavily backed teams failed to win or cover the spread.
The biggest wins for Boyd were the Eagles failing to cover (24-20 over the Titans), the Saints winning outright as large underdogs (24-17 over the Ravens), and the Browns topping the Bucs (23-19). For bettors looking to recoup losses, the afternoon slate offered relief, with the 49ers handling the Dolphins (35-13), the Seahawks routing the Cardinals (31-7), and the Cowboys topping the Commanders (37-20).
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Christian Cipollini, senior trading manager at BetMGM, noted that heading into Sunday’s games, sportsbooks needed key underdog covers to offset a strong Week 1 for public bettors. Getting outcomes from the Browns, Saints, Titans, or Dolphins provided much-needed relief to the house.
